45 Corte Real
Suite 15
Greenbrae, CA 94904
ph: 415.215.595O



 

Extra Mile Media Research specializes in three areas of media research:

  1. Research designed to "bring the audience to life" that is optimized for media sales use
  2. Research that addresses specific challenges of a media property or a pervasive marketer objection
  3. Research of media buyers and media sellers designed to illuminate the sales process, and provide prescriptive guidance to media companies for their marketing and  sales efforts, as well as their sales training programs.

  • Here are a few samples of the types of media research projects Extra Mile Media Research has completed:

    1. Audience surveys -- authoring, fielding, analysis, and presentations
    2. International audience surveys for media products, including translations and fielding
    3. Brand preference studies (the brands of products your audience considers and prefers)
    4. Studies of your advertisers/marketers and prospects
    5. Studies designed to capitalize on an opportunity or address a recurring objection
    Extra Mile Media Research is adept at conducting research for B to B audiences and B to C audiences, and has authored detailed audience surveys for every type of audience: from Network Engineers to Affluent Senior Citizens.

Testimonials

“Extra Mile Media Services expertise in research design and survey techniques helps take our business to the next level.  Michael’s attention to detail, knowledge of our market and customer service is unmatched.”

Amy Giannini
Event Marketing Manager
TechInsights

 

"The research you have done and continue to do about how exhibitors make decisions and other issues like it are highly relevant, especially now, to our show organizer members."

Steven Hacker                                                     President                                                                           International Association of Exhibitions and Events (IAEE)

"Extra Mile Media Research worked with my team on a global media survey to address how our customers view our event brands in our four international
locations.  Extra Mile Media Research drafted, translated and fielded the survey in four different languages.   The survey helped us communicate our global brand attributes to our key customers, and has already fueled productive internal dialogue. Extra Mile Media Research did a great job."

Marco Pardi
Vice President of Sales                                             MediaLive/CMP Live Events

 

"Even though we already had a strong body of research, Extra Mile Media Research was able to design a survey that demonstrated many new and important audience attributes. "

Cindee Stott                                                                              Senior Marketing Manager                                                    CMP Technology

 

45 Corte Real
Suite 15
Greenbrae, CA 94904
ph: 415.215.595O